From Seoul with Glow: K-Beauty Skincare Regimen Revamps Beauty Practices
By Kelli Luu | 07 Apr, 2025

Say goodbye to your old beauty routine and claim your title to Asian beauty magic.

Until boarding the K-beauty train I never believed a 7-step routine would completely revitalize my skin.  Yes, 7-steps.  Achieving perfect glass skin takes time but I think you’ll discover, as I did, that it’s well worth the effort. 

When the Korean Wave hit the U.S. during the mid-2010s, the Western world took notice of the clear, ultra-smooth skin on K-Pop stars and learned that glass skin had long been the beauty standard in Korea.  American beauty influencers jumped on board and began sharing their multi-step routines, winning over viewers with the promise of flawless, dewy skin.

K-beauty has revamped our cosmetic bags with new formulas that are key to skin perfection. You may have heard of hyaluronic acid, the active ingredient in Korean moisturizers and serums, valued for its hydrating power.

Several American beauty brands have added hyaluronic acid into their products, beginning with Fenty Beauty and e.l.f Cosmetics in 2019.  From its best-selling Power Grip Primer to the refreshing Glow Dewy Mist Setting Spray, e.l.f has created affordable products that make it easier to achieve glass skin.